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Memo to staff: Adam Mosseri says its surveys of creators show Instagram lags behind TikTok and YouTube on the most important creator satisfaction dimensions (The Information)




The Information:

Memo to staff: Adam Mosseri says its surveys of creators show Instagram lags behind TikTok and YouTube on the most important creator satisfaction dimensions  —  For the past couple of years, as Instagram has sought to better compete with TikTok, becoming more appealing to creators has been a top priority.





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